Wednesday, May 27, 2009

The Man Behind Mars Bars Going FairTrade



Image from blogsmithsonianmag.comFirst Cadburys, and then Mars have recently announced that they had switched to sustainable cocoa. Both are major coups for the Fairtrade movement and the workers who are toiling in the fields.The man from Mars who made it all happen, Howard-Yana Shapiro, has been around a long time. A mere twelve years ago he sold Seeds of Change to Mars and was being called a traitor by some. It was small organic seed company started in New Mexico in '89. It was sold to ...

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